Blog Posts
Short-Form Video for Local Businesses: Teach, Tell Stories, and Build a Following
The local businesses that win on Reels, TikTok, and YouTube Shorts aren't the most polished. They teach something useful, tell great stories, take people along on a journey, and let their real personality show. Here are the four pillars of short-form video that builds a true following, plus a simple weekly plan.
Why Your Social Media Reach Dropped: The 2026 Algorithm Changes Small Businesses Need to Know
Instagram, Facebook, and TikTok all quietly changed the rules in 2026, and reach dropped for a lot of small businesses that didn't change with them. Here's exactly what shifted on each platform and five things worth doing differently starting this week.